Walking before running.

I've just spent the day in Canberra, doing some consultancy work for one of the government departments. With the plane flight there and back, it makes for a long day, but well worth the effort. The organisation currently has an intranet, of sorts. It has grown organically, and is developed using Frontpage. Each group has been trained to use Frontpage, and has gone away and created themselves a little subsite. Every section of the intranet looks completely different, and all changes are made directly to the live version. A scary system all round. Needless to say, they are looking at

So where is the content in CRM systems?.

I've been to a few trade shows recently, and have browsed through the Customer Relationship Management (CRM) stands. From an outsider's point of view, these systems seem to be progressing in leaps and bounds, with many reaching quite a mature level. One question I've been asking the vendors: what information does your system provide frontline staff about the company's product line? Let me explain this question further. CRM systems are designed to capture a lot of information, and provide it to frontline staff in an easy-to-digest form, including: customer details transaction history sales opportunities cross-selling suggestions previous customer feedback The

Losing sight of the content in a CMS.

Why spend millions on managing content that no-one understands or needs? This article provides tips for getting the best value out of your business content.