April 09, 2007

Blogging (internally) for three years

I've just realised that our internal blogs within Step Two were setup in April 2004, making it three years this month. Each team member has an internal blog, and we use them in a number of ways:

  • summary of all the proposals that we send out, so everyone knows what's in the pipeline
  • updates on projects as they are unfolding
  • new ideas and interesting tidbits that we come across
  • updates on business development activities, including monthly financial reports
  • internal broadcast messages and requests for help

These have proved to be extremely successful, with the primary goal being to share awareness (rather than knowledge). As long as everyone has a vague recollection that they saw something on the blogs, they can search the blog archive, and then go and chat directly to the person in question.

The great thing is that any of us can be out of the office for a week or two, and still have some idea of what's happening. It's also more efficient for reaching all staff, rather than flooding everyone with emails.

So, three years on, the blogs are still going strong and they have a long life ahead of them...

Posted by jamesr on April 09, 2007 06:51 PM
Categories: Knowledge management

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