Optimise your digital internal comms landscape

The internal communication landscape has been getting ever more complex and fragmented, with the introduction of new technologies and channels.

Employees everywhere are feeling overwhelmed by the volume of comms, while internal comms teams know that many important messages are being overlooked.

We work with teams to shape digital internal comms strategies, to optimise the use of the intranet and other platforms for comms, and to make the most of enterprise social capabilities.

How we can help

Digital internal comms strategy

We work with comms team to shape pragmatic and holistic digital strategies that support the needs of both publishers and readers of news.

Intranets for internal comms

Modern intranet platforms provide a rich set of features, and we work with comms teams to make the most of what’s now available.

Internal comms in M365

The constant release of new features has added a lot of capability–and complexity–to Microsoft 365, and we help comms teams navigate the options on hand.

Internal comms review

We sit down with teams to identify what’s working well, where the gaps are, and what opportunities lie in the future for digital internal comms.

Enterprise social strategy

With many organisations struggling with low employee engagement, we help teams take a strategic approach to the use of enterprise social platforms.

Internal comms governance

We help teams put guidelines and processes around what’s an increasingly complex internal comms landscape in most firms.

Digital internal comms strategy

A strategic approach to internal comms is critical in our rapidly-changing business environments. With more tools and channels on offer, everyone needs clarity on how best to reach and engage employees.

We work with internal comms teams to shape a pragmatic digital internal comms strategy that draws on a deep understanding of technology options and how best to use them to inform and engage.

Intranets for internal comms

Modern intranets provide powerful but complex platforms to meet a wide variety of business needs. Despite this, many organisations are still stuck in the email era when it comes to internal communications.

Drawing on our renowned intranet expertise, we help comms teams design and deliver intranets that play a central role in disseminating news. Our approach uses insights gained from employee research, and considers intranets in the context of the wider digital workplace, and overarching internal comms strategy.

Internal comms in M365

Microsoft 365 is a complex platform that is packed with functionality across multiple products, including SharePoint, Teams and Viva Engage. While the constant pace of innovation is providing comms teams with new technology capabilities, the challenge is now to make the most of them.

We help internal comms teams to make pragmatic decisions about how to use these tools and channels, as part of a wider comms strategy or as a series of short-term improvements.

Internal comms review

Even when internal comms teams are busy with the day-to-day delivery of news, it’s valuable to step back to identify what’s working well, where the gaps are, and where the future opportunities lie.

We engage with comms teams to conduct targeted reviews of internal comms practices, with the aim of helping teams thrive in today’s complex environments. Coming out of these reviews are practical recommendations that can be acted upon, even within time and resource constraints.

Enterprise social strategy

There is no question that enterprise social tools (such as Viva Engage and others) can play a powerful role in fostering culture, enhancing innovation and supporting knowledge sharing. Without a clear strategy, however, these platforms end up as a ‘bit of everything, and not enough of anything’.

Using our best-practice Enterprise social framework, we work with internal comms teams to shape a purpose-driven approach to these important platforms.

Internal comms governance

The internal comms landscape is very complex in most firms, with many different publishing tools, channels and decisions. This can cause confusion about what to publish where, and friction between business and comms teams.

We work with comms teams to establish practical, workable governance that sets in place guidelines and processes that optimise internal comms practices.

How we can work with you

Consulting

Our team of senior consultants stand ready to help you deliver an end-to-end project, or to dive into key activities, creating practical deliverables that draw on our decades of experience.

Mentoring and coaching

We can help teams succeed by acting as a trusted advisor and coach, putting you in control of when to draw on our deep knowledge and expertise.

Forum membership

The Step Two Forum provides a safe space for peers to share their experiences and learn from others, building team capabilities.

What sets us apart

Unrivalled knowledge

For more than three decades we’ve been advancing the fields in which we work and we give you the full benefit of this experience.

Pragmatic support and advice

We are focused on helping you succeed, regardless of what step of the journey you’re on.

Trusted track record

We’ve delivered hundreds of client engagements across every industry, around Australia and internationally.

Sustained commitment

Our unwavering passion has been to foster the global community and lift the knowledge of every team through our Step Two Forum, DEX conferences and the Intranet & Digital Workplace Awards.