Emily O’Brien


Empowering employee engagement: The significance of analytics to ESN success

Presentation from DEX 2019


See how collaboration insights can motivate consistent and meaningful engagement on enterprise social networks. Analytics have empowered field employees, managers and senior leaders at KFC restaurants across Australia, to facilitate two-way relationships in ways that would never have been possible face-to-face alone. Emily will share her experience and advice on building and maintaining a successful network by engaging employees at all levels of an organisation.

This session will cover:

  • the importance of senior leader buy-in
  • team empowerment and the impact of middle management on ESN success
  • personal engagement insights with SWOOP


Emily O’Brien is the Customer Success Manager at SWOOP Analytics for the Asia Pacific Region. SWOOP is a leading enterprise social network analytics platform that uses data from Microsoft Yammer and Workplace by Facebook to help organisations and their people to become better collaborators. Emily was formerly the Internal Marketing Officer for KFC Australia which involved taking on the community manager role of the KFC Yammer network. Throughout the role, Emily experienced firsthand the power of ESN’s and their ability to connect and empower employees.

A snippet of what you will see in this presentation

Photographs from DEX 2019



Produced by Step Two, DEX 2023 is all about shaping the future of digital employee experience, while taking action today. Dive into our wonderful collection of speakers, from across Australia and around the globe.
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