1. martha asabea asamoa

    Well done James for a tremendous work done, keep it up.
    I see this masterpiece as an excellent presentation because this is part of my studies and i have really benefited.
    I am a 2ND year student of the University of Ghana offering
    Information studies-information management and appreciate it if i see more of this which i think would help me upgrade my studies. Thank you very much and hope to hear from you soon. Bye.

  2. With respect to your definition of Digital Asset Management, I’d also offer the following update:

    “In DAM, a piece of content does not become an asset until it has been classified, indexed, versioned, secured, stored, possibly reformatted or canonicalized in some way, and (typically) assigned a lifecycle state, a unique ID, and an owner. These are the things that make a piece of content an asset.

    Key to making it all work is metadata, or information about the content. Simply put, content + metadata = an asset. A digital asset management system provides a secure repository that facilitates the creation, management, organization, production, distribution, and potentially, monetization of media files identified as digital assets”. (source: CMS Watch, ‘The Digital & Media Asset Management Report 2008’).

    FYI, Media Equation has a DAM and Digital Rights Management product which is in productive use with over 65 customers.

    Happy to discuss this with you.

    Charles Rignall

  3. Eveliene Ward

    Hi James,

    This has cleared up most of my confusion.
    I was hoping to also find a definition of an Information Management System IMS in this article. Is it the same as a CMS?

    Eveliene Ward

  4. juma

    thanks alot,

    I am one of college student in asia,
    Can you pleas send me the gentar difinatin of informatinal resources

  5. Thanks for the list James.

    I’m just wondering, do we really need that many systems? For example, why can’t images, documents, music and videos be all managed together in one system? Or it will just make the systems unusable due to the complexity?

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Published February 5, 2004

James Robertson
James Robertson is the Managing Director of Step Two, the global thought leaders on intranets, headquartered in Sydney, Australia. James is the author of the best-selling books Essential intranets, Designing intranets and What every intranet team should know. He has keynoted conferences around the globe. (Follow him on Twitter)

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