Filed under: Intranets
Video can be a useful and powerful communication tool for large organisations, and has been used effectively for many years.
Until recently, the benefits of video have been out of reach to smaller organisations due to its cost, the skills and equipment needed to produce videos and corporate films of a suitable quality, and the perceived need to communicate through video.
As discussed in the earlier article Using audio and video on the intranet, there have been great advances in the affordability of consumer video technology. Combined with the quality and ease of use of newer video editing software, past barriers have disappeared.
Given these factors — does this open the door to new opportunities to engage and communicate with employees through the intranet?
In this article Michael Harris, Web Administrator at the Forest Products Commission in Western Australia (WA), explains how his team produces and publishes video for use on the intranet.
These videos meet the highest of professional standards, while being delivered on a tight budget. Michael also shares considerable detail on how the videos were created, and how technical barriers were overcome.
Note: this is a guest editorial, part of an ongoing series to showcase the work done by intranet teams throughout the globe. Step Two Designs was not involved in the project, but is pleased to share details on the outcomes.
[September KM Column by Michael Harris, read the full article]