Intranets add the greatest value when they go beyond just providing content, to directly supporting business objectives.
Archives for strategy
Five hats for global intranet teams.
Global intranet teams can (and must) play a mix of roles within large and complex organisations.
Use business (not solutions) thinking.
Intranet solutions need a clear business focus and an understanding of organisational factors.
Use social intranets to solve business problems.
Go beyond woolly objectives for social intranets, to solve real business problems.
Every intranet needs a strategy.
An intranet vision is the starting point, but a strategy is still needed showing how to get there.
Intranets play a strategic role in times of disruptive change.
We’ve worked with many organisations that have gone through an immense amount of organisational change. These are a challenging times, and the temptation would be…
Promoting the intranet as a service.
Rather than thinking of the intranet as a once-off ‘product’, consider it an ongoing ‘service’ to the business.
Elements of a mobile enterprise strategy.
Mobile devices are changing the consumer landscape, and organisations must have an enterprise strategy to keep in the game.
Three elements of every intranet strategy.
At any given point, intranet teams must be able to describe: where we’ve been, what we’re doing, and what comes next.
Planning to demonstrate success.
By planning projects carefully from the outset, intranet teams can build a strong business case.