Archives for content
Intranets serve many different audiences, and role-specific pages can help to meet these diverse needs.
Intranets filled with ‘blah blah’ landing pages can make it impossible for staff to find what they need.
Intranet teams can never maintain a whole site themselves, and empowered authors will do much to deliver great content.
There are five fundamental publishing models for an intranet, and each has strengths and weaknesses.
Too many approaches to improving intranet content are destined for heroic failure.
Intranet content and tools should be aggregated, to help staff find required information, and to complete key tasks.
Efforts should be targeted at improving the quality of key information, while applying lower standards to the majority of intranet content.
All too often, centralised intranet teams find themselves battling with decentralised authors to enforce consistency and quality standards.
There is no ‘correct’ answer to this question. To get the best business outcomes, you must understand the strengths and weaknesses of both approaches.
