Due to technology improvements, personalisation is a growing feature in both intranet and portal usage. Organisations around the world have already made their first forays into personalisation, however many more organisations are questioning what to personalise and how to go about it.
So who is using personalisation and how effective it is? Early in 2007 we ran a worldwide survey to establish the extent that personalisation is being used in intranets and portals.
This article discusses the results of the survey, common themes within the survey and some observations on personalisation projects throughout the world. Comments from the survey respondents are used throughout the article.
Personalisation is seen as a desirable enhancement for intranets, and a major selling point for portals. Our key question was: to what extent do staff actually make use of these features?
[June KM Column by Catherine Grenfell, read the full article]