Award-winning case study: Telstra


This 11-page case study shares how an Australian telecommunications firm has delivered highly-visible improvements to their HR experience.

Key highlights from the case study:

  • Multiple HR systems and interfaces improved in a single project.
  • Clear focus on improving employee experience, as a strategic HR priority.
  • Mobile needs are met through a range of apps and responsive web pages.
  • A delightful ‘Welcome App’ to support the on-boarding process for new starters.


In order to drive employee self-service and enhance the employee experience, the Telstra HR innovation team has introduced multiple new digital channels and apps over a short period of time. Over a year or so they’ve launched or updated an HR knowledge portal, a digital ticketing system, an onboarding app, an employee benefits site, and a general HR app.

An existing personalised dashboard has also been enhanced. The net result is an engaging user experience for HR services.

This 11-page case study is packed with real-world screenshots and insights that will inspire your leadership team, and help you deliver a successful project.

Telstra’s new homepage for Ask HR which acts as a starting point for all HR-related queries. Screenshot appears courtesy of Telstra.

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