Customer service is a strategic issue for many organisations, whether providing government services or selling products. Customer-facing staff are located at the edge of organisations, and often scattered geographically.

To deliver great customer service, staff must understand customer needs and have the right information and knowledge.

Key articles

Sources for facts and figures

Further reading on the Step Two site

  • Call centres Articles tagged with call centres
  • Frontline staff Articles tagged with frontline
  • Customer insight Articles tagged with customer
  • Digital workplace Articles tagged with digital workplace
  • Social intranets Articles tagged with social
  • Social media Articles tagged with social
  • Wikis Articles tagged with wikis