As discussed in the earlier article Every intranet has its successes, there are few intranet teams who are not steadily delivering valuable improvements to their sites.

Despite this, many intranet teams are almost invisible within their organisations, with little recognition for the new enhancements and functionality they have delivered.

This must change, if intranet teams are to obtain the resources and support they need. Part of the solution is for intranet teams to be more proactive and effective in communicating their successes.

This briefing outlines a number of practical ways of promoting success stories, drawn from the real-life approaches taken by intranet teams across a variety of organisations.

Track successes

The first step is for intranet teams to be more disciplined in tracking intranet changes and new functionality. At the simplest level, this could just be a document listing the improvements in each month.

Even this simple document can be very effective at communicating to management (and the broader group of stakeholders) what the intranet team ‘has actually been doing’.

This type of tracking also demonstrates the volume of work that is done by the intranet team, which is important when justifying existing team resources, or requesting additional staff.

[CM Briefing 2007-23, read the full article]