Table of contents
This 110-page book provides a to-the-point overview of designing, managing and growing intranets. Invaluable for new intranet team members, and useful for even experienced teams.
The book covers:
Six phases of intranet evolution
- Phase 1: the intranet is born!
- Phase 2: rapid organic growth
- Phase 3: repeated redesigns
- Phase 4: intranet usability
- Phase 5: useful, not just usable
- Phase 6: intranet as a business tool
Four purposes of the intranet
- 1. Content
- 2. Communication
- 3. Collaboration
- 4. Activity
- Traditional role of intranets
- Delivering business value
- Get the balance right
How to find out what staff need
- Don’t ask staff what they want!
- Structured techniques
- 1. Surveys
- 2. Focus groups and requirements workshops
- 3. Staff interviews
- 4. Stakeholder interviews
- 5. Workplace observation
- How many staff to involve?
- Uncovering results and recommendations
- Even a little counts
How to design the intranet
- Why staff visit the intranet
- Help staff complete tasks
- Beware of opinions
- Designing the intranet
- Usability and information architecture
- Best-practice design methodology
- The intranet home page
- Personalisation
- Ensure the intranet is attractive
How to deliver great content
- Not all content needs to be of equal quality
- Target efforts to highest value content
- Use a mix of publishing models
- Pick the right models
- Focus on the people aspects
- Pursue multiple approaches
- Establish an authoring community
The role of the intranet team
- Who should own the intranet?
- Covering all bases
- Spending team time
- Playing a leadership role
- How to plan intranet improvements
- Beware of the ‘big bang’ project
- Steadily deliver incremental improvements
- Delivering every six months
- Identify criteria
- Identify constraints
- Ruthlessly assess ideas
- Deliver tangible and visible outcomes
