Your blog, your name
Categorised under: Weblogs
Regular readers would be aware that a lot of my posts are links to interesting articles, resources, and commonly, blog posts. I confess: I do this primarily for my own benefit, so I can find these resources again later when I need them. I hope these posts are also of some use to others…
But now to a common point of frustration: all too often when I go to link to a blog entry, I struggle to find the name of the author. You’d think this would be straightforward, but it isn’t so. I hunt through the “about me” page, I carefully examine the footer of each post, I examine the home page of the site. Nothing other than a username!
So my advice for everyone with a blog: make sure your name is clearly visible throughout your blog. Ideally, this should be listed on the sidebar of every page, perhaps even with a photograph and a brief bio. After all, a blog is supposed to be the voice of its author…
Take the 60 seconds test: can you find your name on your own blog? Your time starts now!
James Robertson is the Managing Director of 