Use enterprise context to enhance, not control

Written by James Robertson, published June 4, 2009

Categorised under: Enterprise 2.0

Nathan Wallace writes about context and control, in relation to enterprise 2.0. To quote:

Enterprises are rich in both context and control, while new social media sites start completely flat and without either. By embracing and extending our strengths, enterprises can take a shorter journey to successful and mature social media than the consumer models that inspire us.

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