Taxonomy and metadata strategies for effective content management (June, Australia)
Taxonomies are a hot topic at present, with many organisations exploring how these can be used to coordinate practices across organisations and to integrate business systems. While the word ‘taxonomy’ is often used, it is often less clear what this means in practice, and how to make it all work.
For this reason, Step Two Designs is bringing out Joseph Busch to Australia, as the recognised taxonomy expert from the United States. Uniquely, Joseph combines this with an in-depth knowledge of content management and how to implement taxonomies in real-world settings.
- Melbourne (Crowne Plaza): 7 June 2007
- Sydney (Mercure Hotel): 12 June 2007
- Canberra (Hyatt Hotel): 15 June 2007
In these one day masterclasses, Joseph will provide practical answers to core taxonomy questions such as:
- What is a taxonomy?
- How do you get one and does it really make a difference?
- How do you organise user tests and use the results in a CMS implementation?
- How do you get content tagged up using a taxonomy?
Joseph will then go on to provide answers to the hard questions about enterprise content architecture strategies, including:
- What does every content manager need to know about taxonomies and metadata?
- How can a taxonomy and metadata model drive successful search, workflow, content re-use, and the automation of content production processes?
- What are the critical elements of a business case for a content architecture?
- What are the critical do’s and don’ts of designing a metadata and taxonomy model?
- How do you test a taxonomy’s effectiveness with users?
These are Joseph’s first events in Australia, and they are relevant for every team tasked with designing or implementing a taxonomy.