Jim Ross has written an article looking at eyetracking. To quote: It is easy to get excited about eyetracking. Seeing where people look while using your Web site, Web application, or software product sounds like an opportunity to get amazing insights into their user experience. But eyetracking is expensive and ...
Articles tagged: eye tracking
Google details results of eye tracking study
ReadWriteWeb reports on the results of a Google eye tracking study into search. To quote: Google posted an update about its eye tracking usability studies today. Most of the results are not exactly groundbreaking. It is, for example, no surprise that most users only scan the first couple of search ...
