Enterprise software: focus on user adoption, not features
Categorised under: Enterprise 2.0, Information management
Jason Rothbart has recommended that enterprise projects focus on user adoption, not features. To quote:
Effective user adoption is the absolute best predictor of enterprise software success. That was one of the key takeaways for me from the OpenAir User Conference this week.
According to a study done by the Sand Hill Group and Neochange, the most critical factor (70% listed it as number 1) for software success and return-on-investment is effective user adoption.
(Focusing on adoption is on of the 10 principles of effective information management we published a while back.)
James Robertson is the Managing Director of 