March 30, 2007

Setting up business stakeholder interviews

Michael Beavers has written an article on setting up stakeholder interviews. To quote:

Interviewing is both art and science, and it is something that any UE practitioner with a little additional time and moderation skills can employ to extract clear business requirements. Without this foundation, business requirements can be unclear and deadlines for launching new sites, features, and content can be unrealistic. Worse, companies may launch features that users do not really want. Early and effectively gathered stakeholder input is also valuable for determining directions for user research during new site and product design.

Posted by jamesr on March 30, 2007 06:20 AM
Categories: Usability & user-centered design

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