All universities are equal…

Written by James Robertson, published December 4, 2007

Categorised under: Content management, Information architecture, Web development

Adriaan Bloem has written a post about university websites. To quote:

Usually, where universities come from is the same: academia was among the early adopters of the nascent technology and many ventured out on the web in the early nineties. With the archipelago of departments, institutes, faculties, over a decade many managed to produce hundreds of thousands or sometimes millions of published web pages. Often using different styles, editors, webservers, then CMS tools — it’s not uncommon to find hundreds of (sub)domains within a single institution.

We’ve been doing a lot of work with universities over the last year or so, and have observed all of the same issues and challenges. After a while, we worked out that universities are uniquely challenging environments because they are the only place that doesn’t have a shared sense of corporate identity. You don’t work for the university, you work for the School of Dentistry.

We’re now seeing university web strategy projects as a piece of organisational change, not as “create a document” projects. I think there’s some valuable progress to be made via this approach, but we’re still in the early stages of exploring what it means in practice…